Developing antitobacco mass media campaign messages in a low-resource setting: experience from the Kingdom of Tonga
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چکیده
منابع مشابه
Developing antitobacco mass media campaign messages in a low-resource setting: experience from the Kingdom of Tonga
Tobacco use has become the leading cause of preventable death in Tonga, a small island nation in the South Pacific. One pragmatic and economical strategy to address this worrying trend is to adapt effective antitobacco mass media materials developed in high-income countries for local audiences. Using Tonga as an example, this paper shares the practical steps involved in adapting antitobacco cam...
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ژورنال
عنوان ژورنال: Tobacco Control
سال: 2016
ISSN: 0964-4563,1468-3318
DOI: 10.1136/tobaccocontrol-2015-052755